Proximus Pickx launches Android TV

Belgium’s Proximus has selected 3Ready’s Android TV solution from German software solutions provider 3SS for its recently launched Proximus Pickx next generation IPTV service based on Android TV Operator Tier.

Proximus Pickx, Europe’s first Android P based TV project, had its pilot launch in October, offering subscribers a wide array of state-of-the-art user features, tied together in a customizable user experience enabled by 3Ready.

“We knew that if we really wanted to give our subscribers a truly great TV experience, with all the Android apps they love, plus Google TV Services including Chromecast and Google Assistant, while also being able to launch our own features, we needed to choose Android TV Operator Tier,” said Thierry Demoor, Head of Applications and Service Platforms at Proximus.

“This has been a game-changer,” he added, “and with the help of 3SS, we are delivering a highly engaging, world-class personal TV service to our viewers.”

3SS’ 3Ready is optimised for Android TV Operator Tier STB projects; and supports remote controls with and without numerical keypads. The seamless integration of Netflix and all Google TV Services such as YouTube, Google Play Store, Google Assistant and Chromecast, along with cloud gaming (launching in 2020), means that Proximus Pickx subscribers can enjoy an all-embracing entertainment service.

“We are so proud to have been entrusted by such a world-class leader as Proximus,” said Kai-Christian Borchers, Managing Director of 3SS. “We are excited to be helping to bring next-generation TV experiences to consumers in Belgium.”

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